Job Description: Lead, Communications & Marketing
Organisation Background:
Muskaan Dreams is a pioneering tech nonprofit committed to revolutionising education for government school children in India. Our mission is to foster tech innovation, STEM learning, and 21st-century skills among students, empowering them to thrive in the digital age. We achieve this by equipping teachers with cutting-edge technology, partnering with government systems at the state and district levels, and prioritising scalability and efficiency to maximise our impact so that every student should have an opportunity to take advantage of the promise of digital learning and coding. We are on a mission to enable tech for one Million students by 2025. For more information about Muskaan Dreams, please visit www.muskaandreams.org.
Summary:
As the Lead Communications at Muskaan Dreams, you will play a crucial role in advancing our mission of digital promise to every child. Reporting to the CEO, you will be based in Noida and accountable for building a brand including brand narrative, visibility, trust, and perception. Your creative and innovative approach, coupled with strong communication and team-building skills, will contribute to building a compelling brand presence. This leadership position requires a strategic mindset, a passion for social impact, and a proven track record in marketing and branding, especially in the digital space. If you are an experienced marketing professional with an entrepreneurial mindset, a sense of ownership, and a commitment to making a positive impact on education, we invite you to apply for this exciting opportunity.
Designation: Lead Communications & Marketing
Reporting to: CEO
Experience in years: 8-12 Yrs
Vertical: Communications & Marketing
Location: Noida(U.P)
Employment Type: Full-time
Employment Level: Mid-Senior-Level
Compensation: 20-24 LPA
Position Overview:
Muskaan Dreams is seeking a dynamic and seasoned individual to join our team as the Lead Communications. This role will be pivotal in shaping the organisation's marketing and branding strategies to effectively communicate our mission, vision, and impact to diverse stakeholders. The Lead of communications will lead efforts to build and strengthen the Muskaan Dreams brand, increase awareness of our initiatives, and engage stakeholders to drive meaningful change.
As a mid-senior role, the Lead Communications will play a pivotal role in driving the nonprofit's communications and marketing strategy to achieve its mission and amplify its impact. The key responsibilities include:
Key Responsibilities but not limited to:
1. Develop Communication & Marketing Strategy
2. Strategic Partnerships & Public Relations
- Identify and cultivate strategic partnerships to expand outreach and visibility.
- Boost public relations efforts through meaningful collaborations and media engagement.
3. Content Creation
- Oversee the creation of compelling and impactful content across platforms, including podcasts, videos, social media, newsletters, and marketing collateral.
- Craft stories, case studies, and multimedia content that highlight programs, achievements, and the organization’s overall impact.
4. Digital Marketing
- Lead digital marketing efforts, leveraging SEO, SEM, email campaigns, and social media to drive engagement and expand online presence.
- Develop strategies to reach target audiences and enhance traffic to organizational platforms.
5. Brand Management
- Innovate and maintain brand guidelines, messaging frameworks, and visual assets to ensure consistent communication of the mission and values.
- Strengthen the organization’s brand positioning and storytelling.
6. Community Engagement
- Build and nurture relationships with key stakeholders, including donors, partners, volunteers, and beneficiaries.
- Foster a sense of community and engagement across diverse audiences.
7. Campaign Management
- Plan, execute, and monitor integrated marketing campaigns for initiatives, events, and fundraising efforts.
- Analyze campaign performance, optimize strategies, and report on key metrics to achieve desired outcomes.
8. Team Leadership & Operations
- Oversee operations and ensure seamless execution of communication activities.
- Collaborate with cross-functional teams to align communications with program goals and organizational objectives.
This role requires 8-12 years of experience in communications, marketing, or related fields, with a proven track record in strategy development, content creation, and digital marketing.
Qualifications:
Muskaan Dreams offers compensation as per the experience & competitive pay with excellent benefits. The non-monetary compensation includes a unique opportunity to be part of an innovative, meaningful, fun and rapidly growing organisation that is transforming the lives of millions of children in India by integrating and bringing technology to government school classrooms.
To be successful at Muskaan Dreams, you will also:
Join us in this exhilarating journey to make a real difference in education. If you are a results-driven marketing professional with a passion for social impact and the energy to lead, Apply Now: muskaandreams.org/career
Note: Muskaan Dreams is proud to be an equal opportunity employer committed to identifying and developing the skills and leadership of people from diverse backgrounds. EOE/M/F/Vet/Disabled
How to Apply: Click here to apply or https://muskaandreams.org/career/
Process: Profile submission<>Interaction <>Assignment <> Final Interaction
Note: A typical recruitment process for these roles takes about 30-45 days, we’ll keep you updated about the progress through email.
For queries: hrm@muskaandreams.org, hr@muskaandreams.org,
Digital promise to every child
